Tourism & Hospitality Management

Tourism & Hospitality Management

Bachelor of Tourism & Hospitality Management (BTHM)

 

 

Description of the BTHM Program

Bachelor of Tourism and Hospitality Management (BTHM) program under the Faculty of Business and Entrepreneurship (FBE) at Daffodil International University (DIU) offers the BTHM degree. This program comes under the tertiary sector which is also known as service sector. The primary sector includes agriculture, fisheries, forestries and extraction such as mining; while secondary sector is the same as manufacturing sector.  BTHM program involves provision of services to other businesses as well as final consumers. Services may involve the transportation, distribution and sale of goods from producer to consumer as may happen in wholesaling and retailing or the provision of service for pest control or entertainment. Restaurant industry is an example where goods may be transformed in the process of providing the service. However, the focus is on people, interacting with people, and serving the customer rather than transforming physical goods.

Objectives of the Program:

The Objectives of Tourism and Hospitality Management Program are to provide training, education and develop skill necessary to prepare individuals for effective job performance in the hospitality, tourism and entertainment industries. On completion of this program, students will be able to understand:

Investment trends and hotel development patterns by international hospitality firms and identify emerging overseas markets for hotel development.

  The socio-economic impact of hotel development in the developing countries.

Hotel management functions such as Human Resources Management, Hotel Marketing, Financial Control, Accounting & Taxes and Technology Applications.

    The need for integration of Tourism and Hospitality Industry within our national polices and plans.

Slogan:

  1. The care for your country could be your career.
  2. Be a contributor to the beauty of Bangladesh.

 

Why study Tourism and Hospitality Management?

Reason to Study Tourism and Hospitality Management:

  • ·   Tourism is the world's largest industry with revenues of over $500 billion.
  • ·  This program links business principles with the principles and practice of modern tourism. The program goes further to explore issues such as ecotourism and sustainable development. Students holding this qualification will be confident in applying key business and management concepts to this growing sector.
  • ·   The hospitality industry is one of the world’s most dynamic industries and continues to grow year after year.  The World Travel Organization predicts that it will triple in size by the year 2020, becoming one of the largest industries in the world. This growth will provide many employment opportunities for people with the right qualifications, and DIU will provide exactly the type of education and skills that the future hospitality managers should understand.
  • For the last 100 years, there has been a substantial shift from the primary and secondary sectors to the tertiary sector in industrialized countries. The tertiary sector is now the largest sector of the economy in the Western World and is also the fastest-growing sector in Bangladesh, with its wonderful natural beauty, gorgeous history and booming economy. This holds out needs and opportunities for imparting education for tourism and hospitality industry. 

Career Opportunities:

  • Careers exist for graduates from hospitality-related disciplines in managing hotels, restaurants, public houses, conference centers, accommodation and catering operations, as well as in customer services' management across a range of industries.
  • The leisure industry also covers sport and entertainment as additional avenues of employment in sport and fitness centers, cinemas and theatres as well as other leisure venues such as bowling alleys and theme parks. Other customer service-focused roles in retailing, human resources management and events management may also be of interest.
  • Careers like travel agency manager or travel consultant, tour manager, guide or holiday representative or tourism officer may be of interest to many.
  • May become an entrepreneur in the service industry like Tour Entrepreneur, Club Entrepreneur, Travel Consultant, Events Manager, Restaurant / Hotel Owner etc. 

Eligibility for Admission:

A higher secondary certificate or its equivalent in Science, Arts, Commerce or other field of study is the basic educational requirement. Candidates having at least 2.5 GPA at both SSC & HSC levels may apply for admission.

Graduation Requirement:

To obtain the degree, students must complete 146 credits with a minimum CGPA of 2.00 on a scale of 4.00. If any student fails in any course he/she will get the opportunity to improve the grade by retaking the same in subsequent semesters.

 Duration of the program:

The total duration of the program is 4 years. The semester system will be followed in this program. There will be 2 (two) semesters a year. Each semester will be of 6 (six) months duration. Grading System: The UGC guided uniform grading system will be followed. 

Semester schedule for one academic year is as follows:

Description

Name of the Semester

Duration

Semester I

Spring

January – June

Semester II

Fall

July – December

 Marks Distribution:

Description

Allotted Marks

Class Attendance

   07

3 Quizzes (at least)

   15

Assignment & Term Paper

          08+05=13

Midterm Exam

   25

Semester Final Exam

   40

Total Marks

  100

 Marks Distribution: (Lab work)

Description

Allotted Marks

Class Attendance

10

Midterm Exam

20

Lab Performance

20

Lab report/Laboratory report/Project report / Lab note book

20

Lab Final /Lab Mark

30

Total Marks

  100

 

 Curriculum Framework/Structure

a. Duration of the program: 4 Years/ 8 Semesters

b. Total minimum credit requirement: 130 Credit

c. Course Distribution (indicative)

d. Maximum academic years of completion:  6 Years

 Course Distribution of Bachelor of Tourism and Hospitality Management (4-Year Honors):

 The breakdown of credits will be as follows:

           

Categories of Courses

No. of Courses

Credits

1.

General Education Courses

16

47

2.

Tourism & Hospitality Core Courses

11

34

3.

Tourism & Hospitality Elective Courses

11

43

4.

Industrial Training/Internship 

1

6

 

Total

39

130

 

A student will be allowed to start Internship only after completing 38 courses (124 credits) as well as students may allow to their On-education training after completing 20 courses (60 credits).

 Semester Wise Distribution of Courses:

1st  Semester

Sl. No

Course code

Course Title

Credit

T

P

Total

1

0231-101

English for Hospitality

3

 

 

2

0612-101

Networking And Information Technology

2

 

 

3

0612-102

Networking And Information Technology

 

2

 

4

0413-101

Introduction to Business

3

 

 

5

1015-101

Introduction to Tourism & Hospitality Management

3

 

 

6

1022-101

Food Safety, Hygiene and Sanitation

3

 

 

7

1022-102

Food Safety, Hygiene and Sanitation

 

1

 

 

 

TOTAL CREDIT

14

3

17

2nd Semester

Sl. No

Course code

Course Title

Credit

T

P

Total

1

0222-101

Bangladesh Studies

3

 

 

2

0413-103

Introduction to Management

3

 

 

3

0414-101

Introduction to Marketing

3

 

 

4

1013-101

Fundamentals of Food and Beverage Service

2

 

 

5

1013-102

Fundamentals of Food and Beverage Service

 

2

 

6

1013-105

Housekeeping Management

2

 

 

7

1013-106

Housekeeping Management

 

2

 

 

 

TOTAL CREDIT

13

4

17

3rd  Semester

Sl. No

Course code

Course Title

Credit

T

P

Total

1

0411-201

Introduction to Accounting

3

 

 

2

0311-201

Introduction to Economics

3

 

 

3

1013-203

Introduction to Culinary Arts

2

 

 

4

1013-204

Introduction to Culinary Arts

 

2

 

5

1016-201

Legal aspects of tourism and hospitality

3

 

 

6

1013-207

Front Office Management

2

 

 

7

1013-208

Front Office Management

 

2

 

 

 

TOTAL CREDIT

13

4

17

4th  Semester

Sl. No

Course code

Course Title

Credit

T

P

Total

1

0412-201

Principles of Finance

3

 

 

2

1016-203

Human Resource Management

3

 

 

3

1016-205

Marketing for Tourism & Hospitality Industry

3

 

 

4

1015-205

Tour, Travel and Transport Management

3

 

 

5

1015-206

Tour, Travel and Transport Management

 

1

 

6

1013-209

Food & Beverage Management

2

 

 

7

1013-210

Food & Beverage Management

 

2

 

8

0223-111

Art of Living

3

 

 

 

 

TOTAL CREDIT

17

3

20

5th  Semester

Sl. No

Course code

Course Title

Credit

T

P

Total

1

0542-301

Business Statistics

3

 

 

2

0415-301

Business Communication

3

 

 

3

1017-301

Reservation and Ticketing

2

 

 

4

1017-302

Reservation and Ticketing

 

2

 

5

1015-303

Tourism Geography and Global Culture

3

 

 

6

1013-311

Bakery and Pastry Production

2

 

 

7

1013-312

Bakery and Pastry Production

 

2

 

 

 

TOTAL CREDIT

13

4

17

6th  Semester

Sl. No

Course code

Course Title

Credit

T

P

Total

1

0413-305

Entrepreneurship

3

 

 

2

1013-313

Resort & Recreation Management

3

 

 

3

1016-307

Supervision in the Hospitality Industry

3

 

 

4

1016-309

Purchasing for Hospitality Operations

3

 

 

5

0031-301

Employability Skill 360

3

 

 

6

 

0231-303

0231-305

0231-307

0231-309

 

 Foreign Language- 01

French Language Learning

Chinese Language Learning

German Language Learning

Arabic Language Learning

2

 

 

 

 

TOTAL CREDIT

17

 

17

7th  Semester

Sl. No

Course code

Course Title

Credit

T

P

Total

1

1016-411

MICE And Event Management

3

 

 

2

1016-412

MICE And Event Management

 

1

 

3

1018-401

Research Methodology-Tools and Techniques

3

 

 

4

1041-401

Cabin Crew and & Airport Service

3

 

 

5

1041-402

Cabin Crew and & Airport Service

 

1

 

6

1015-407

Tourism Planning and Development

3

 

 

7

1015-409

Sustainable Tourism

3

 

 

8

 

0231-304

0231-306

0231-308

0231-310

 

 Foreign Language- 02

French Language Learning

Chinese Language Learning

German Language Learning

Arabic Language Learning

2

 

 

 

 

TOTAL CREDIT

17

2

19

8th  Semester

Sl. No

Course code

Course Title

Credit

T

P

Total

1

1019-402

Industrial Training/Internship

 

 

6

 

 

 

 

 

 

 

 

 

 

 

 

 

Total credits required for completion of the BTHM Program

130

 

 Internship/Thesis/Project

1

1019-401

Hospitality Industrial Placement/Internship

2

1019-403

Thesis in Tourism & Hospitality

3

1019-405

Project in Tourism & Hospitality